For the past few months, maintaining HandsOn Greater DC Cares‘ social media presence has been a team effort. We’ve not had a staff member in an expressly communications role for awhile now, and so many of us have been working together to update our Facebook and Twitter pages. Since this is a professional interest of mine, I have spent many hours lately tweeting, posting on Facebook and generally updating these pages.
This week, my self-assigned project was to go through our list of active nonprofit partners (which currently stands at 925 – perhaps it needs to be updated too) and make sure we’re following all of them on Twitter. Well, back up a second – that’s a slight exaggeration. Many of these partners are on Twitter, and I didn’t search for every single one of them. For example, I know for a fact without looking that Operation Blessings, a tiny operation run out of a church in Northeast DC, does not have a website, much less a Twitter page.
But over the last two days, I searched for a large number of these nonprofits. I wound up following 73 new organizations, approximately an eight percent increase in the number of people we follow on Twitter. This is only approximate, as I wound up unfollowing some random organizations we have no affiliation with in an attempt to clean up our Twitter feed a bit.
In addition, I added all of our nonprofit partners on Twitter (including those we already were following) to a new list called “Nonprofit Partners” (creative, I know). There are currently 210 organizations on this list. Since many local nonprofits use their connection with us to increase their credibility in the region, I feel that it’s important for us to publicize our partners in as many ways as possible. Further, this list can serve as a good resource for anyone looking for a somewhat comprehensive list of nonprofits in the D.C. metropolitan area.
This effort has also resulted in 13 new followers in the past 24 hours, seven of which are nonprofit partners of ours, and others of which may be related to this effort (i.e. the communications people at these organizations also choosing to follow @greaterdccares).
And now, now that I’ve finished with Twitter, I move on to “liking” our nonprofit partners on Facebook…